Project Description

Jimmy Löfström

Growth Director Jimmy works with international growth companies

Who: Jimmy Löfström, International Growth Director

My journey at Staria began in September 2019, when I started in the role of International Growth Director at the office in Stockholm. Before joining Staria I was responsible for the NetSuite practice at a different company in Sweden. It was a newly started practice that grew from 0 consultants to 30 in 2 years and later was acquired. During my time there, I had met several Starians, including Juha Tommila (then CEO), Robin Kurtén (Growth Ambassador from Sweden) and Susanna Ylimäki (Director of ERP Consultancy) at different partner events several times before and I was very impressed with the focus that they had on NetSuite and with their success. I liked everyone I met so it was just a matter of time for me to join Staria – when making the decision to join I already was looking forward to them being my colleagues.

"I love he focus that Staria has on growth and internationalization and find it very inspiring to be a part of and contributing to that journey."

Growing the international operations and customer base

As International Growth Director, I am responsible for our growth internationally. I deal with questions such as what countries we should be focusing on,  where we should grow, and how we will find our new customers in those markets. Since I joined, we have hired more people locally in Sweden and our team here continues to grow. We have opened up subsidiaries in Norway and in the Czech Republic, where we are now growing with consultants and customers and where we have performed several projects for customers with international headquarters. We have signed new and successful projects in countries like Sweden, Denmark, Norway, Lithuania, Estonia, Germany, the Czech Republic, Romania, and Greece. All these customers are international customers that have business in multiple countries. I am usually involved in the sales discussions and in the steering groups of these projects.

Working with inspiring growth companies

We are working mostly with growth companies, and we are ourselves a growth company. There is a special kind of attitude that I like in these kinds of companies. The attitude is hard to describe but I think “can do”, fast decisions, and willingness to learn new things is part of it.

"The best part of my work is that I get to work with a lot of great colleagues and amazing customers."

At Staria I have been involved in several areas that are new to me and that I haven’t worked in before, such as recruiting people in new countries and setting up business in new markets. I have also had the opportunity to learn a lot from our customers and the challenges that they have. I am looking forward to continue learning and using my knowledge to enable future growth both for Staria and for our customers.


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